2016 COUPON STATISTICS

Few business techniques are as consistently effective as the venerable coupon. Love them or hate them, NO ONE can deny that a coupon can draw a crowd to a business. And it isn’t just the needy – research shows that rich folks are some of the most avid...

THE COUPON COMEBACK

SUMMARY: Once on their way to extinction, coupons made a strong resurgence in 20016. While they offer consumers a chance to stretch their dollars further, they also offer real growth opportunities for retailers and manufacturers—if they know exactly who to target and...

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Strengthening Retail Sales

The evidence continues to roll-in this spring…all of it pointing to a rebounding economy and strengthening retail sales. Now is the time to be aggressive.  You need to be out front…competing strongly for all the consumer activity that is taking place.  Inaction or...

Strong Consumer Buying Season

As we head into the strong consumer buying season of September through November, the economic news gives us much to be happy about. See the comments below from just the end of last week… • “The economy in the U.S. expanded more than previously forecast in the second...